Sandra Martini's Success Strategies

What your clients need -- and won't ask for

The "4 Hour Work Week" book which came out a few years ago and a rash of "online gurus" have sparked a trend:

How can I make as much money as possible while doing as little work as possible?

This line of thinking, conscious or not, leads to mass inconsistency in what's provided to their client base.

Boundaries, Convenience and Perception in Your Business

So many coaches talk about "boundaries" and "holding your boundaries" with clients, team members, etc. in order to create the business/life of your dreams.

In fact, I remember a former business advisor who often said I needed stronger boundaries or else my clients wouldn't value me and what I had to offer.

Boundaries, to that advisor, existed, in part, to create a certain perception of when and how much one works in their business.

So what exactly are boundaries?

A Plan to Cure Prospective Client Attention Deficit

Last week's Feature Article included the below:

"I recently read a quote from Esther Dyson (a commentator on cyber businesses) who stated "I worry about something I call Mental Diabetes Type 2, a lack of ability to think in a concentrated fashion over a period of time."

WOW! That's a pretty strong statement and one that bears some attention not only from a "self" perspective and ensuring you stay focused, but also from a "client" perspective and keeping them engaged amidst a world of distractions (more on that next week)."

This week focuses on how you, the business owner, keep your client's attention in a world of constant distractions.

"Kathryn Bechen Speaks Out"

"I hired Sandy to coach me during a transition time to propel my writing and PR consulting business to the next professional level. She is an astute listener and with a gentle, encouraging, and caring style and offered wise and practical suggestions tailored specifically to my particular situation. She has been so successful herself working virtually as The Automatic Business Coach that I now consider her my virtual and internet marketing role model."

Kathryn Bechen

Kathryn Bechen Ink

www.KathrynBechenInk.com

Thanks for making me see

I'm in Orlando having a wonderful time despite close to record-freezing temperatures this week -- no crowds at any of the parks, amazing shops (BCBG and Coldwater Creek are my favorites with Chicos on the "almost there" list) and great company (here with one of my best friends from the old *corporate* days).

My team, who I love and are absolutely amazing themselves, did something they NEVER do. . .they called me on vacation and begged me to do something.  You see...

In learning about my new Strategic Marketing -- Sandy Style "SMAC" program, Adam Urbanski, Marketing Mentor Extraordinnaire had this to say:

"I love it! The whole thing is just SMAColicious! Well... Except for the price! You are way underpricing this!"

And he's right.  I did underprice the program and did it consciously during these tough economic times. 

Since doing that however, my team has been swamped with emails and calls asking if the program REALLY includes everything on my information page given the low investment. 

Quite frankly, it's gotten to the point that I'm embarrassed about this price and will be increasing it substantially when I get back to Massachusetts on Monday, November 24th in order to reflect the value and results you'll receive (and have my team like me again).

And to give you an idea of my program's value, here's an excerpt from a recent client email:

"I know I'm not the first to tell you this but you are way undercharging for your services!  I soooooo get that and I soooooo appreciate all that you share..."

So if you're looking to start the New Year off right, now's the time to take action -- January will be too late!

Here's a recap of the most popular questions I've gotten about the program...

Q. Can I reserve a spot now and "start the clock" on my program in January?

A. ABSOLUTELY -- in fact, all of the November and December spots are gone and, as of this writing, there are ONLY 2 left for January.  As this is customized for each client, I only have room for so many.

Q. Is it possible to pay in installments?

A. Yes! I heard your requests and have added a two-pay investment option. You can learn more about it here.

Q. Is there a forum where we can speak with other people who are in the program?

A. Nope, this program is meant to build your list, get you increased exposure and get you new clients -- rather than post on an internal forum where everyone's talking about the same things, we'll be focusing on your posting on forums and social networking sites where your ideal clients hang out.

Q. Will you teach me the technical aspects of creating a website?

A. I'm not qualified to teach you the technical aspects of creating a website (heck, I couldn't even build one for my hubby's band).  I will however recommend you to resources I use as well as give you low cost, easy to implement choices which work extremely well.

Q. This program includes a variety of "contacts" or "touches", not just a calendar.  Is that right?

A. Yes...This program is the perfect mix of:

• Mentoring -- coaching and mentoring tips direct from me and geared towards moving you further faster
• Motivation -- a weekly fax designed to keep you informed and inspired
• How-to Support -- videos, audios and process maps designed to show you step-by-step how to get things done
• Concrete Action Steps -- your very own, customized-for-you calendar telling you what to do when

Q. How long will you offer this program for?

A. Until it stops being fun for me...I love what I do and if something changes that, I let it go.  :-)

Have more questions?  Send me an email or leave a comment here and I'll get back with you.

Click here to learn more or sign up today...

“Jennifer Haubein Speaks Out”

 

   

"Sandy helped me accomplish several of my 3 month goals in just a few weeks, land joint ventures by following up, and come up with ideas for passive income.

She helped me take one hour of my time and turn it into 6 times my normal billing rate. With her one suggestion of how to apply my knowledge and turn it into a product, I have turned my business around. Not only did she come up with the idea, but she also thought of some easy ways to market it. I'm a Mom and Entreprenuer and wanted to find more time to take care of my son, but still grow my business. Sandy's solutions did just that! I love the fact the Sandy immediately understood my business and didn't try to push ideas that weren't right for my line of work.

She takes the time to get to know you and your business. To be honest at first I wasn't sure if I really needed a business coach, but just after one session with Sandy I don't ever want to get rid of her!"

Jennifer Haubein

www.bestbizwebsitesolutions.com

"Bonnie Hutchinson Speaks Out"

“Sandra Martini's 90 Day Intensive Online Business Builder Mentoring Program is one of the best investments I have ever made to develop my new business. Thanks to what Sandy taught us, I was able to make money on Day One of launching a new product!

Sandy has unbelievable depth of knowledge. One of her gifts is to make everything simple and do-able for those of us who do not have that knowledge.

Another gift is her genuine and unwavering support of each of us who took part in the program. She cares about each one of us and our business success, and it shows. She is extraordinarily generous with time, information, advice, and hands-on help.

Following Sandy's advice, since the program began I have been able to get a website up and running, start two e-zines, take part in two teleseminars, attract coaching clients, create my first product to sell – and make money on Day One of launching it! The OBBMP Program has already paid for itself.”

Bonnie Hutchinson

Soul Power Wisdom,Inc.

www.SoulPowerWisdom.com